(TSX-V: DFS), recently announced that it has further expanded its footprint in the Italian regulated gaming marketplace having added the manufacturers, Enjoybet and Betaland. OIA Services Limited owns and operates both of their supplier ’s new online sportsbook sites.
Under the conditions of the arrangement, both brands will become part of the DFS system in time for the forthcoming European soccer season, which gets underway on August 18. Leading Italian B2B service provider, Microgame S.p.A. (“Microgame”-RRB-, having in February of the year become a client of Global, will combine the Italian network that’s powered by Global.
The Italian accredited concessionaire, OIA Services Limited, functions under the Enjoybet.it and Betaland.it manufacturers, in gambling and sports betting in Italy. The Malta-headquartered firm has extensive gaming marketplace knowledge and provides an environment that’s both innovative and exciting, together with a product offering that’s quite competitive. The Betaland brand, having been launched in 2010, has rapidly turned into one of the Italian betting market’s top 10 operators. The business represents roughly six percent market share in what’s Europe’s largest gambling market.
Microgame provides digital content to more than 30 concessionaires, a couple of which, such as OIA Services Ltd, have signed up to date to have access to this DFS system in Italy powered by Global, in time for its fast-approaching Soccer season. The number of signups further show the reach by Microgame from the Italian marketplace, in addition to the increasing amount of interest in Global’s product and network. The addition of this Enjoybet and Betaland brands means that the DFS system in Italy is vulnerable to 20 percent of the sports betting market in the European country where in 2017, 550M euro in revenue has been created.
Adding an established top tier market player to our network is great for all the participants and assists in forcing further interest in our merchandise,” according to the official media launch (pdf).
“The Global product is quite innovative and we are sure it will be quite successful with the Betaland clients,” clarified Sprovieri.