GiG Comply tracking service moving live with MrGreen.com

Two months after receiving a provisional permit from authorities in the American state of New Jersey and iGaming solutions programmer Gaming Innovation Group (GiG) Incorporated has announced the launching of its GiG Comply monitoring agency.

Innovation to Give new protection:

According to an official Thursday press release in the Malta-headquartered firm, the scalable GiG Comply progress has been designed to help online casino and sportsbetting operators at controlling over third party advertising and brand security.

GiG Integrated said that its latest business-to-business advancement will also help to improve responsible gaming practices by increasing the visibility of precisely where and how operators’ iGaming brands are being advertised. It declared that GiG Comply is set to additionally allow such companies to abide by ‘complicated advertising criteria ’ and protect themselves from being encouraged on sites that ‘are not brand-safe. ’

Operators can assess standards daily:

Therefore, the programmer detailed that GiG Comply would be to utilize ‘cutting-edge technology’ that will help to thwart misleading advertising by allowing operators to set up their own affiliate parameters and criteria. It explained that these standards must be assessed on a daily basis and encompass such variables as ensuring the visibility of responsible gaming measures together with correct and up-to-date stipulations.

Advance premiering with MrGreen.com:

GiG moreover used the press release to show that the United Kingdom-licensed domain name at MrGreen.com will turn into the first iGaming new to utilize its new GiG Comply invention after it inked a deal with online casino operator Mr Green and Company AB.

Richard Brown, Chief Digital Officer for GiG Incorporated, said that he was ‘hugely pleased ’ to have extended his company ’s relationship with the Stockholm-listed operator to include the GiG Comply progress.

Brown’s statement read…

“MrGreen.com is already famous in the market for having sustainability in the core of its business and, since the first client to join with GiG Comply, MrGreen.com is now also an early pioneer in utilizing new technology to greatly strengthen its advertising compliance. ”

For his part, Jesper Karrbrink, Chief Executive Officer for its operator’s Malta-based Mr Green Limited subsidiary, declared that his business ‘constantly looks for ways to better our Green Gambling believing ’ also that the GiG Comply service would be to allow MrGreen.com to ‘ensure traffic coming to our brand does so at a green and compliant manner. ’