Bob Hamman to be honored at Casino Marketing & Technology Conference

This unique senior-level conference addresses the complete assortment of casino advertising challenges and includes a dedicated technology monitor. It features information sharing and networking unmatched by any other gaming industry promoting event.

Hamman based SCA in 1986, and the firm has since paid out over $200,000,000 for its clients in prize policy, which correlates to over 120,000 effective promotional events. He established SCA Gaming to concentrate on the opportunities and challenges of the gaming industry shortly after founding SCA Promotions, along with his staff there has always met the promotional requirements of casino clients at all levels, from turnkey digital promotions that drive traffic and perform, to large audience match shows that create mass attraction.

A 15-time World Champion and 21-time number one rated bridge player in the world, Hamman is author of “At the Table — My Life and Times,” that recounts his career as an expert bridge player. As a gambler , Hamman has always relished the opportunity to buck the odds, along with his unique potential about what motivates individuals to get involved in a promotion that offers life-changing prizes has decided for casinos worldwide.

“We’re thrilled to present this year’s Lifetime Achievement Award to Bob Hamman, a true gaming promoting pioneer whose tactical vision, oddsmaking ability and gambler’s savvy has always added value to casinos all over the Earth,” said Charles Anderer, executive editor, Casino Journal, producers of Casino Marketing & Technology Conference. “As head of SCA Gaming, he has led his firm with a unique combination of intelligence, humility, humor and passion for games of chance that has made SCA an essential fixture in the global casino marketplace. ”

The award presentation is just one of the highlights of Casino Marketing & Technology Conference, which kicks off July 22 with Raving Consulting’s inaugural Loyalty & Player Development Conference, a two-day program centered on each part of player development, which leads to the opening night reception of on Tuesday, July 23.

Featured speakers include Casey Cohen, Chief Marketing Officer, The Hippodrome, that will deliver the opening keynote speech,”Allowing Intuition in a Digital Age.” The convention also features the esteemed Romero Awards: Recognizing Excellence in Casino Marketing, that can be presented during a special breakfast ceremony on July 25.